Sunday 17 February 2013

Shruti Mishra_HRLP013_Transformational IR_Jan 2013




                          Transformational IR_ Maruti Manesar Case_ Shruti Mishra

Maruti Suzuki’s Manesar plant has been under lockout since July 18 when a deadly riot involving the workers and management left a senior HR manager dead and many others severely injured. On August 16 2012, India’s largest car-maker company announced its decision to resume production at the plant from next week after throwing 500 workers out of job due to their involvement in the July 18 violence at the plant on the basis of police charge-sheet against them. The major cause for discontent and violence at Manesar were the concerns of contractual workers.
To begin with Manesar plant was built with the aim of achieving cost effectiveness and increased production and was under the control of Japanese management. The Japanese used to take close control over the day to day activities held at Manesar plant. Moreover, at Manesar the age difference between the supervisors and workers was very less as many diploma holders with only three to four years of experience were hired to cut the costs. Due to this workers had less respect for their supervisors and preferred to treat them as equal. It was evident that the Japanese management only focussed on meeting the growing demand of the market rather than building a shared culture. The reason was that Japanese are patriots and they prefer working for their nation overtime and take pride at it.
A large part of the worker’s population was contract workers and they always felt that they were paid less and are treated differently as the rest rooms and the work areas were not up to the mark and the family related issues were ignored.  Subsequently, there was a lot of focus of Japanese management was on meeting targets due to high demand of hot selling models of the cars which resulted in building a lot of pressure on the workers. Lack of internal equity between the Gurgaon and Manesar plants which included low incentive as percentage of total salary of workers at Manesar than in Gurgaon ignited the fire of outrage between the workers. Moreover, the mediclaim policies were not employee friendly as only specific hospitals and clinics covered under the scheme and it did not include dependent parents which stayed with the employee.
There was communication gap between the Japanese management and the workers as the associates were not able to surface the issues. The grievance redressal mechanism for Associates was not uniform as MUKU union did not have regular communication and did not address the issues faced by Associates. The associates did not have a clear understanding of Union’s functions and there was an influence of outside forces on associates due to lack of internal support. The Japanese management did not paid heed to the needs and issues that supervisors and workers faced and even preferred delaying elections of unions for months. This feeling of disconnect between Japanese management and lack of internal equity between workers at Manesar plant and Gurgaon plant led to the unrest between the workers and management.
Thus this case illustrated the need to have employee friendly policies, internal equity and regular communication between the management and employees. Moreover, it is important for the management to realize the cross cultural issues that exists between the Japanese and the Indian workers.